Choice at the decision point
Let viewers choose the topic, task, or product that applies to them.
Move through the video
Branching video for training and demos.
Let viewers choose their next scene in a training scenario, product demo, or support video, then review the paths they take.
What it does
One recording, many routes through it
Branching shows each viewer the section that matches their choice or answer.
Show the consequence
Send a wrong answer to the result of that choice, or to a short explanation.
Paths are reported
Review the route each viewer took through your video.
In practice
What branching is for
Scenario training, self-selected demos, and troubleshooting.
- Safety scenarios where a decision has a real consequence
- Product tours the buyer steers by use case
- Support walkthroughs that fork on the error message
What gets reported
The path each viewer took
Every interaction on the timeline is recorded against the viewer who used it.
Standard video analytics
412 plays
A play count does not tell you who watched, or what they did at this moment in the video.
Viewer report · Video branching412 viewers
- Dana K.
- Took the pricing path at 1:10 · watched 92%
- S. Patel
- Took the onboarding path at 1:10 · watched 100%
- M. Okafor
- Stopped at 0:58 · before the first choice
+ 409 more viewers
Related
What teams add next
These combine on one timeline. Most videos use three or four together.
Change time
Send viewers to any timecode from a button, hotspot, or answer. Move forward to skip or back to review.
Playlists
Chain videos into an ordered playlist so a multi-part program runs as one experience with one report.
Searching
Let viewers search inside the video and jump straight to the point where the answer is.
Video clips
Add a short video that plays inside the main video at the moment you choose, then returns the viewer to where they were.
Branding
Control colors, logo, and player styling so the interactive experience matches your product.
Calendar embedding
Open a Calendly or HubSpot calendar as an interaction, so the meeting is taken at the moment the buyer decides.
Questions
What teams ask about video branching
Can I branch to a completely different video?
Yes. Branches can jump within the video, to another video, or to a playlist.
Do I need a separate video for every path?
No. A choice can jump to another time in the same video or open a different video. Plan the decision points and destinations before you build the paths.
What should I bring to a demo?
Bring a video or scenario, the choices viewers need to make, and what you need to measure. A training decision, product tour, or support question gives us a specific workflow to review.
Try it on one video
Plan your first branching video
Start with one decision and two paths in the free trial, or book a demo to review your scenario with us.