The Benefits of Investing in Interactive Video for Training

March 29, 2022

Training and continued education are an important part of any business and can ultimately affect the overall success of a company. A study found that organizations with poor onboarding processes are twice as likely to experience employee turnover. On the other hand, retention rates rise 30-50% for companies with strong learning cultures.

New technology is available every day to help your business’s training program and educate your employees more effectively. Failing to keep up with these advancements could set your company behind. However, many companies are still unaware of the benefits and capabilities of incorporating interactive video into their training. 

Benefits of Using Interactive Video in Training 

There are plenty of benefits for investing in interactive video technology for your employee training including:

  1. Cost-savings
  2. Asynchronous learning methods
  3. Ability to learn more about your employee’s preferences. 
  4. Creating fun, memorable learning experiences that result in on-the-floor retention

Let’s break each of these down:

Cost Savings

Hiring somebody to come in to do in-person training or paying for a learning management system (LMS) to do a singular training function can be very costly. Instead, there are options to create engaging training experiences without breaking the bank. 

Rather than spending time and money to develop completely new training materials, interactive videos allow you to take existing training video content and add interactive layers on top to create brand new training experiences. You can also easily update the interactive features at any time and avoid having to reinvest in brand new videos to adjust to employee preferences  

Asynchronous Learning Methods

Interactive videos allow for asynchronous learning which means your employees can complete their training on their own time with regular automated training. Employees will move through the videos at their own pace and take the time they need to comprehend the information being presented to them. You’ll also be updated as they complete it so you have a better understanding of where each of your employees stands in terms of training. 

Learning Employee Preferences

Everyone learns at their own pace, so it’s important that the training experience is personalized. Interactive video allows you to interact with your employees through engaging elements such as questions, video and audio clips, drawing, and much more. These features allow you to get direct feedback from your employees which in turn gives you more insight into their preferences and needs for effective training. 

Want to learn more? 

Mindstamp expert, Brett Lindenberg, joined Jon Skattum’s interview series jonTalk to discuss the future of training with Motive Learning co-founder Karla Roberts— Check out the following video to hear Brett’s thoughts on the benefits of investing in interactive video for training.

Start Your Free Trial Today

We offer a free trial that allows you to test out our interactive video software risk-free!

Once you’ve had a chance to try Mindstamp and are ready to invest in the full interactive video experience, we’re here to help. Check out our various plans to determine what’s best for your business needs. 

At Mindstamp, we offer both monthly and annual plans for users starting as low as $15 per month. To learn more about how Mindstamp can help you achieve your training goals, visit our website or request a personalized demo with one of our interactive video experts.

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