1. Review
Tomato rice: control evaporation with the right pan
Click any cookware item to inspect it
Marketing example
Inspect the cookware used in a recipe.
The product should become clickable when the story gives it a reason to matter. Shop the cookware used in this recipe.
How it was built
The viewer's choice controls the route
Mindstamp saves selected product and selected variant and cart action, opens the matching scene, and keeps the response in the session recap.
- Hotspots
- Video branching
- Viewer variables
What it does
Click a pan, inspect its details, choose a size, and add it to the simulated cart.
All products, specifications, prices, and cart actions are fictional. No checkout or payment occurs.
Inside the experience
What the viewer does
The video gives each interaction a clear job in the route.
2. Choose
Select an answer
Choose Shallow Sauté Pan, Field Skillet, or Round Dutch Oven.
3. Follow
See the result
The video opens the matching scene and carries selected product and selected variant and cart action into the recap.
What it reports
Each interaction is measured
- Viewer choice
- The report stores the answer selected in the decision scene.
- Result route
- The session shows which result scene opened after the choice.
- Selected Product and Selected Variant and Cart Action
- The recap keeps the saved value with the viewer session.
More examples
See what else is possible
Each related page contains a published example you can use.
Automotive
Electric Vehicle Discovery
Answer five lifestyle questions, then explore a Lexus hybrid, plug-in hybrid, or all-electric vehicle path.
Watch →Training
Branching safety training
See how Dräger uses hotspots, branching, and downloads to let viewers explore hydrogen detection solutions in one interactive video.
Watch →Marketing
Choose your own journey
A branching story. Each choice the viewer makes changes the next scene.
Watch →Build one like it
Start from a video you already have
The interactions were added on top of an existing recording.