Marketing example
Choose your own journey.
A branching story. Each choice the viewer makes changes the next scene.
How it was built
Three interactions, one recording
Each interaction sits on the timeline of an ordinary video. The source recording stays unchanged.
- Video branching
- Buttons
- Conditional logic
What it does
This branching example lets viewers choose a route and changes the next scene based on that choice.
Use the same structure for stories, recruiting, training, or guided product content.
What it reports
Each interaction is measured
- Every choice recorded
- The report connects each branch path to its viewer.
- Answers per viewer
- What they responded, attached to the interaction and its timecode.
- Actions attributed
- The click, booking, or purchase tied to the moment that caused it.
More examples
See what else is possible
Each related page contains a published example you can use.
Sales
Calendar booking
Get more appointments by letting your audience book on your calendar directly from within the video.
Watch →Recruiting
Career recruiting
A Swiss recruiting firm lets candidates explore different career paths, then leave their details.
Watch →Entertainment
Choose-your-own-adventure film
An interactive horror film by The Count’s Den. Viewers choose what happens next.
Watch →Build one like it
Start from a video you already have
The interactions were added on top of an existing recording.