Which plan includes variables and personalization?
Personalization variables start on Core, conditional logic on Pro, and templatized variables on Scale. Lead capture and branching are on every plan.
Short answer
Personalization variables are on Core and higher plans. Conditional logic is on Pro and higher, and templatized variables are on Scale and higher. Lead capture and video branching are on every plan.
How to do it
- List what your video must do: collect details, show a name, change what each viewer sees, or send data to another tool.
- Match each need to the first plan that includes it, using the list below.
- Check the other limits in the pricing comparison: videos, admin seats, and streaming minutes.
- Build and test during the free trial, then choose a plan that includes every feature the video uses.
Features by first plan
- Every plan: lead capture (name, email, phone, custom ID), video branching, and advanced question types.
- Core: personalization variables, personalized links, Genie AI, instant lead alerts, and Zapier.
- Pro: conditional logic, HubSpot, REST API access, and interaction webhooks.
- Scale: templatized variables.
- Enterprise: custom limits and terms, quoted per account.
Personalization uses several features
A greeting by name needs lead capture and variables. Showing different offers needs conditional logic as well. Creating links from your own system needs the REST API (Pro and higher), and sending the result to HubSpot needs the HubSpot integration (Pro and higher). Check each part of the workflow, not only the word “personalization”.
Free trial
Every plan starts with a 14-day free trial with no card. The trial includes these features, so you can build the full experience before you pay.
Go further
Support
Still need an answer?
Send the video link and what you see, and the Mindstamp team will help.