Personalization variables aren’t replacing in my video. Why?

There are two common reasons for this:

  1. You are viewing the video as the Admin (logged into When in Admin mode we do not display variable replacement such that you can understand the full experience you are creating. Simply publish the video and go into Preview Mode or view the video in a Private Browsing window to see how the experience will work for your viewers.
  2. Make sure you are exact in the spelling and capitalization of your variables. Variables in Mindstamp ARE case sensitive. So capturing a variable as ‘Name’ cannot be used as {{name}}. They must match.