1. Review
Work the Retention Formula
A program starts with 120 learners, ends with 138, and adds 30 new learners. What is the retention rate?
Training example
Calculate retention from a fixed learner cohort.
Use the fixed cohort values to calculate retention. The example keeps acquisition separate from retention.
How it was built
The viewer's choice controls the route
Mindstamp saves retention result, opens the matching scene, and keeps the response in the session recap.
- Buttons
- Video branching
- Viewer variables
What it does
Choose the precomputed result, then inspect the formula.
The figures are illustrative. Retention alone does not explain why learners stay or leave.
Inside the experience
What the viewer does
The video gives each interaction a clear job in the route.
2. Choose
Select an answer
Choose 90%, 115%, or 75%.
3. Follow
See the result
The video opens the matching scene and carries retention result into the recap.
What it reports
Each interaction is measured
- Viewer choice
- The report stores the answer selected in the decision scene.
- Result route
- The session shows which result scene opened after the choice.
- Retention Result
- The recap keeps the saved value with the viewer session.
More examples
See what else is possible
Each related page contains a published example you can use.
Training
Branching safety training
See how Dräger uses hotspots, branching, and downloads to let viewers explore hydrogen detection solutions in one interactive video.
Watch →Recruiting
Career recruiting
A Swiss recruiting firm lets candidates explore different career paths, then leave their details.
Watch →Entertainment
Choose-your-own-adventure film
An interactive horror film by The Count’s Den. Viewers choose what happens next.
Watch →Build one like it
Start from a video you already have
The interactions were added on top of an existing recording.