1. Inspect
View the jacket
The source frame keeps three product parts visible.
Product demo example
A product frame that shoppers can inspect.
Select the hood adjustment, pack pocket, or sealed fabric and open a focused feature view.
How it was built
The product image becomes the menu
Three square beam hotspots sit over visible jacket parts. Each one saves the selected feature and opens its detail scene.
- Hotspots
- Video branching
- Viewer variables
What it does
The shopper selects the part in the frame instead of using a detached feature list.
Each result lets the shopper inspect another part or finish at the recap.
Inside the experience
What the viewer does
The video gives each interaction a clear job in the route.
2. Point
Select a product part
A square beam hotspot marks each clickable region.
3. Explore
Open the feature detail
The route shows the selected part and stores the interest signal.
What it reports
Each interaction is measured
- Feature selected
- The report stores the jacket part the viewer chose.
- Detail route
- The view record shows which feature scene opened.
- Next action
- The session records whether the viewer inspected another part or finished.
More examples
See what else is possible
Each related page contains a published example you can use.
Product demo
Inspect the espresso station
Select a visible machine part and open a focused overlay without changing the source footage.
Watch →Marketing
Trail shoe ad route
Choose a city loop, rocky ridge, or wet trail. The product story changes to match the route.
Watch →Product demo
Progressive disclosure desk
Choose to write a draft, review changes, or publish and see only the information needed for that action.
Watch →Build one like it
Start from a video you already have
The interactions were added on top of an existing recording.