Marketing and sales video

Free explainer video script generator

Describe your product and get a scene-by-scene explainer script: narration, visuals, on-screen text, and one clear call to action.

Free, no account needed. Your content is processed once and not stored.

What it does

Built like explainers that convert

The script follows the structure high-performing product videos share, with your specifics in every scene.

Problem first

The opening two sentences are about the viewer’s problem: the product enters as the resolution.

Objection dissolved

The story addresses the stated buyer concern through a concrete scene.

One call to action

A single close, in your words, timed for the moment the case is made.

How to use it

How to script an explainer

Name the product and describe what it does, and for whom.
Pick the target length and tone, and name the objection to answer.
Generate, then read the narration aloud once: cut anything you stumble on.
Copy the scenes to your production doc, or check the runtime with the script timer.

In depth

The anatomy of an explainer that holds attention

Open the explainer with the viewer’s problem. This gives the viewer a reason to continue before the company or product enters the story. The generator puts the problem in the first two sentences.

At about 140 spoken words per minute, a 60-to-90-second explainer contains 140 to 210 words. The generator writes to the selected target and reports the estimated runtime, so you can edit the script before production.

Build the buyer concern into a scene. For example, show an operations manager building a dashboard with the proposed workflow. This demonstrates the answer through an action. The concern field controls this part of the script.

The interaction notes in each scene mark where the video could work harder than a linear cut: the CTA as a clickable button in the frame, a "which use case are you?" branch after the setup. Those are exactly the elements Mindstamp places on a finished video, with per-viewer reporting on who clicked.

Questions

Common questions

How is this different from the training script generator?

Different job, different structure. Training scripts teach and check understanding; explainer scripts earn attention, resolve one objection, and drive one action. The inputs and the scene logic are built for the second job.

What length should an explainer be?

60 to 90 seconds for most products: long enough for problem, resolution, and proof, short enough to hold cold traffic. Choose 2–3 minutes only for considered purchases with real complexity.

Will the script invent claims about my product?

It is instructed to stay inside what you provide and to avoid superlatives and invented statistics. Read it once before production: you are the authority on what the product does.

What do I do with the interaction notes?

They mark moments that work as clickable elements: the CTA button, a use-case branch. Film the video normally, then place those elements on it in Mindstamp.

Related tools

Keep the momentum

These tools share engines and hand off to each other.

With Mindstamp

Script it, film it, then make it clickable

Mindstamp puts the call to action inside the video and tells you exactly who clicked it.

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Works on the video you already have. No re-encoding.