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Mindstamp

Analytics integration

Track interactive video in Google Analytics.

Send views, interactions, and completions to the analytics property your team already reports from.

Works alongside Google Analytics — nothing has to be migrated.

Connected workflow: Mindstamp and Google Analytics connected, with viewer interaction data moving between them.MINDSTAMPPUBLISHEDConnected workflowGoogle AnalyticsMindstampGGoogle Analyticsclicks · answers · completion

Why connect them

Send views, interactions, and completion into the analytics property your team already reports from.

Add your Google Analytics tag to Mindstamp to track views, interactions, and other events.

  • Keep Google Analytics exactly as it is configured today
  • Interaction data crosses automatically, per viewer
  • No migration, no re-encoding, no second source of truth
Connected workflow: Google Analytics connection settings in Mindstamp.MINDSTAMPPUBLISHEDConnected workflowGoogle AnalyticsMindstampGGoogle Analyticsclicks · answers · completion

What the connection gives you

Your stack, plus the interaction data

Keep what you run
The integration adds a layer rather than replacing the tool you already pay for.
Events, not just views
Answers, clicks, branches, and completion all cross the boundary — per viewer.
Connect without rebuilding
Keep the surrounding workflow and add interactive video data where it is useful.

Connect it

Connect Google Analytics to an interactive video

Start a trial, connect your analytics property, and verify that video events arrive alongside the rest of your reporting.