1. Set
Choose the campaign job
The viewer selects product clarity, service trust, or local sharing.
Marketing example
One campaign, three interactive mechanics.
Choose product education, service trust, or local sharing and see how the campaign structure changes.
How it was built
The goal selects the campaign mechanic
The viewer chooses a campaign job, then the video opens a matching interactive pattern and recap.
- Buttons
- Video branching
- Dynamic text
What it does
The example compares three marketing uses without asking the viewer to watch three complete videos.
Each route shows a different way to use interaction while one source keeps the visual system consistent.
Inside the experience
What the viewer does
The video gives each interaction a clear job in the route.
2. Remix
Open the matching pattern
The video branches to the mechanic that supports that job.
3. Review
Keep the selected goal
Dynamic recap text repeats the goal and the route used.
What it reports
Each interaction is measured
- Campaign goal
- The report stores the marketing job the viewer chose.
- Mechanic viewed
- The path identifies the interactive pattern that opened.
- Replay available
- The viewer can return and compare another campaign route.
More examples
See what else is possible
Each related page contains a published example you can use.
Marketing
Choose your own journey
Put the viewer in control with video branching, also known as "choose your own adventure" experiences!
Watch →Marketing
Choose the next trail step
After a water test, choose waterproof construction, trail fit, or a rock-grip test.
Watch →Marketing
Landing page intent split
Choose fewer payroll errors, faster setup, or a team comparison and see the message that matches that intent.
Watch →Build one like it
Start from a video you already have
The interactions were added on top of an existing recording.