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Marketing example

Rethinking B2C Lead Generation for Corporate Training

Interactive lead generation can use declared intent to make the next offer useful. Choose the follow-up.

Press play and use the interactions in this published example.

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4.9/5Capterra

How it was built

The viewer's choice controls the route

Mindstamp saves consumer next step, opens the matching scene, and keeps the response in the session recap.

  • Buttons
  • Video branching
  • Viewer variables

What it does

Pick the resource for a near-term career-change path.

The sample does not send data to a CRM or make an eligibility decision.

Inside the experience

What the viewer does

The video gives each interaction a clear job in the route.

1. Review

Qualify the Training Interest

A viewer chooses “career change” and “within three months.” What should the video offer next?

2. Choose

Select an answer

Choose A role-transition course outline, An unrelated hobby guide, or An immediate payment demand.

3. Follow

See the result

The video opens the matching scene and carries consumer next step into the recap.

What it reports

Each interaction is measured

Viewer choice
The report stores the answer selected in the decision scene.
Result route
The session shows which result scene opened after the choice.
Consumer Next Step
The recap keeps the saved value with the viewer session.

Build one like it

Start from a video you already have

The interactions were added on top of an existing recording.