Source: https://mindstamp.com/integrations/shopify Generated from the integration guide records: 2026-10-15 # Shoppable interactive video for your Shopify store Commerce guide · Updated: 2026-10-12 · Set up by Mindstamp on request. Facts checked October 12, 2026. Mindstamp connects your Shopify store on request, on every plan, and you give a button, image, hotspot, or text in the video the Add to Cart click action. Viewers then fill a Shopify cart inside the video and check out in Shopify, and Mindstamp quotes extra stores per account. ## What moves between the video and your store | Data | When it moves | Where it goes | Plan | | --- | --- | --- | --- | | Products and variants | Mindstamp reads them from your store when you pick a product in the editor. | The Add to Cart product picker, with a fixed variant or the viewer’s choice. | Every plan, set up on request | | Cart lines | When the viewer selects an Add to Cart interaction. | A Shopify cart that Mindstamp creates and changes through the Storefront API. | Every plan, set up on request | | Checkout link | When the viewer goes to checkout. | Shopify’s checkout in a new window. The link is also saved in the {{checkout_url}} variable. | Every plan, set up on request | | Cart attributes | On each cart that Mindstamp creates. | Mindstamp Video, Mindstamp Play ID, and Mindstamp Interaction ID on the Shopify cart. | Every plan, set up on request | ## Mindstamp connects the store, then you add products to the video ### Shopify is not on the Integrations page Mindstamp connects stores on request, so you will not find a Shopify card under **Integrations**. Until your store is connected, the product picker shows **Connect a Shopify store before selecting a product.** [Contact us](https://mindstamp.com/contact) to start. ### Ask Mindstamp to connect your store 1. [Contact us](https://mindstamp.com/contact) with your store’s myshopify.com address, not your custom domain. 2. Tell us the videos you want to sell from, and whether you have more than one store. 3. When we ask, approve Mindstamp’s access to your store in Shopify, or create a Storefront API token for us. 4. Wait for us to confirm that your store is connected. 5. Open a video in the editor and check that the **Add to Cart** product picker lists your products. [Shopify setup in the Help Center](https://mindstamp.com/help/shopify-shoppable-video) ### Add products and test the cart 1. Open the video in the editor and add a button, image, hotspot, or text. 2. Set its click action to **Add to Cart**, then pick a product. 3. Under **After product selection**, choose **Add to cart** or **Buy now**. 4. Pick a fixed variant, or choose **Viewer’s choice**. 5. Open the published video and add the product to the cart. 6. Go to checkout and check that Shopify’s checkout opens in a new window with the product. ## Shopify product media, and a cart inside the video ### Shopify product media - Product pages can show a video up to 10 minutes long and 1 GB in size. - Embedded product videos must come from YouTube or Vimeo. - We found no shoppable video feature in Shopify’s documents. Apps in the Shopify App Store add one. ### What Mindstamp adds - Add to Cart on any button, image, hotspot, or text in the video. - A Shopify cart built inside the player, then Shopify’s own checkout. - Cart attributes that name the video, the play, and the interaction. ## Check these before you rely on the data ### No order data comes back Shopify sends no order or purchase data to Mindstamp. Mindstamp writes the video, play, and interaction IDs on each cart, so you can match carts to videos on your side. ### Not in offline packages Add to Cart does not work in offline playback packages. Use a share link or an embed for shoppable videos. ### A rate limit per video Mindstamp allows 120 Shopify requests a minute for each video, IP address, and action. If a heavy test hits the limit, wait a minute and try again. ### No connection yet Until your store is connected, give a button the Open Link action to a Shopify product page. It works on every plan, with no in-video cart. ## Shopify interactive video FAQ ### How do I connect Shopify to Mindstamp? Ask us. Mindstamp connects your store on request, and Shopify has no card on the **Integrations** page. [Contact us](https://mindstamp.com/contact) with your store’s myshopify.com address, then give an interaction the **Add to Cart** click action. See [how the Shopify integration works](https://mindstamp.com/help/shopify-shoppable-video) for each step. ### Which Mindstamp plan includes Shopify? Every plan includes Shopify, set up on request. Mindstamp quotes extra stores per account. See [pricing](https://mindstamp.com/pricing). ### Do viewers need to give an email to buy? No. **Add to Cart** needs no viewer name or email in Mindstamp. Viewers finish the purchase in Shopify’s checkout, which opens in a new window. ### Does Shopify send orders back to Mindstamp? No. Shopify sends no order or purchase data to Mindstamp. Each cart that Mindstamp creates carries three attributes: Mindstamp Video, Mindstamp Play ID, and Mindstamp Interaction ID. Mindstamp also saves the checkout link in the {{checkout_url}} variable. ### Which Shopify plan do I need? Shopify’s pricing page lists headless storefronts on Basic, Grow, and Advanced (one each) and on Plus (25). If you create a Storefront API token yourself, Shopify issues it through its Headless channel. We found no clear Shopify statement for the Starter plan, so name your plan when you contact us. Mindstamp builds carts through the Storefront API and checks your store during setup. ### Does Shopify have shoppable video built in? Not that we could find in Shopify’s documents. Product pages can show a video, and embedded videos must come from YouTube or Vimeo. Mindstamp puts a Shopify cart inside an interactive video that can also ask questions and branch. See [shoppable video](https://mindstamp.com/uses/marketing/shoppable-video) for ways to use it. ## Read next - [How does the Shopify integration work?](https://mindstamp.com/help/shopify-shoppable-video): Add to Cart, Buy now, the checkout link variable, and cart attributes. - [Shoppable video](https://mindstamp.com/uses/marketing/shoppable-video): Plan product videos that move viewers from the frame to the cart. - [Click actions](https://mindstamp.com/help/click-actions): Every action a button, hotspot, image, or text can run, including Add to Cart. - [Meta Pixel](https://mindstamp.com/integrations/meta-pixel): Fire custom Meta Pixel events from viewer answers, clicks, and video progress, for ad audiences. - [Viewer-level reports](https://mindstamp.com/reporting): See every view, answer, and click in Mindstamp, whatever you send to other tools. - [Lead capture](https://mindstamp.com/features/capture-leads): Ask for a name and email inside the video, so a view can belong to a known person. ## The documents behind this guide - [Product media types](https://help.shopify.com/en/manual/products/product-media/product-media-types) (Shopify Help Center) - [Cart object and checkoutUrl](https://shopify.dev/docs/api/storefront/latest/objects/Cart) (Shopify Storefront API) - [cartLinesAdd mutation](https://shopify.dev/docs/api/storefront/latest/mutations/cartLinesAdd) (Shopify Storefront API) - [Plans and pricing](https://www.shopify.com/pricing) (Shopify) Facts checked October 12, 2026 against the Mindstamp app and Shopify’s documents. Shopify can change its product. Before you launch, add a product from the published video and open checkout. --- [All integrations](https://mindstamp.com/integrations) · [Embed and SCORM support by LMS](https://mindstamp.com/integrations/lms) · [Help Center](https://mindstamp.com/help)